AI CREATIVE
CHALLENGE

We asked creators from across the globe to participate in our global AI creative challenge, using the latest tools to unleash their creativity and showcase their AI-enhanced storytelling. 

They were invited to make a 30-60 second spec ad, for any industry and in any style, without featuring any real brands. Making extensive use of the latest AI tools in their creative process, but can also make use of traditional production. 

We wanted to see boundaries pushed of what’s possible with human craft and creativity, supercharged with AI. The more original, creative, surprising, hilarious or shareable, the better!

Judging Criteria

Creativity - Originality, humour, writing, emotional resonance 
Craft - Creative execution, quality, style, cinematography
Virality - Shareability and trendsetting potential

Prizes

1 x Winner will receive AUD $10,000
2 x Finalists will each receive AUD $5,000
6 x Runners up will each receive AUD $2,000 

Winner

Miki Duran

Oldridge Farm

Finalists

Adi Wojaczek

Bethanys & Co – Get captured by elegance | Fashion

Nice and Serious

Dave Isn’t Lonely Anymore

Runners up

Rauno Polman

 Heavenly Fizz - Plane Jesus | Drinks

WinkStudio

 Holy Break Tour | Travel

Jakub Mrózek

 Chronotrip | Travel

AnaBu

Eterum | Tech

Gabriel Panazio - Brick Media

Ad for AI | Tech

Supertape

Earth Goggles | Tech

Honourable mentions

Now that you’ve seen our winners, finalists and runners-up, the creativity doesn’t stop here. We received an overwhelming number of standout submissions, and there are many more projects we couldn’t let go unseen. Head over to our Honourable Mentions page to discover a wider selection of work that impressed us with its craft, originality and bold creative thinking.

View the Honourable Mentions

Thank you to everyone that entered!

We were overwhelmed with impressive entries from across the globe. We appreciate every one of our creators for showcasing what's possible when human creativity meets AI.

We have some exciting AI briefs coming up. Want to be prepared? Ensure your profile is up-to-date with your latest work and links. We look forward to working with you soon!

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